Automotive center in the west of Sweden

Gothenburg, November 29, 2021 - ZELLACO AB - the technology leader in systems for intelligent connected embedded edge devices - opens a Center of Excellence in Gothenburg. The team in Gothenburg will offer products and services to all market segments in the expanding Swedish west coast market and to the Norwegian market. Within Zellaco, the Center in Gothenburg will act as experts in embedded technology for Automotive and be assigned the responsibility of establishing partnerships with selected suppliers of world-class technical solutions particularly in the areas of Active safety, Autonomous driving and Electrification. 

“Having the support of the Zellaco organization and the extensive experience and engagement from us as investors at GoVentures, the opening of the Gothenburg Center is the second step of a very interesting journey for Zellaco in Scandinavia” says Michael Svenstam, Investment Manager at GoVentures. The Zellaco organization plans for a very fast growth and Michael notes, “we already today have customers in the Gothenburg area and a quickly growing interest for a team of 10-15 embedded experts”. “I expect Zellaco can grow the Gothenburg site to this size by mid next year.” 

“For Zellaco, the opening of the Center of Excellence in Gothenburg is the next step in our plan of establishing Zellaco as the leader of embedded product development in Scandinavia” says Johan Ekberg, Chairman of the Board at Zellaco. “Having extensive experience in both the Medtech and Automotive markets we can leverage on many synergies in the quickly growing need for cybersecurity and functional safety in embedded systems for many markets.” Johan continues. 

The Zellaco Center in Gothenburg is placed in the city of Gothenburg, close to Kungsportsavenyn, “Avenyn”, Gothenburg’s most famous street.